KUONI
A personality game is fun to engage your audience and learn more about their preferences. In this case, users make playful THIS or THAT choices to define their dream getaway and, with a bit of luck, win a CHF 10,000 travel voucher from KUONI. The campaign promotes Villiger’s young cigar line, Sweet Constellation, and turns light-hearted swiping into a powerful lead-gen tool. Swipe-style games offer a smooth and intuitive user experience with just two options per question ideal for quick, engaging decisions.
Please note: Any data entered in the lead form is not stored or used. Feel free to use a placeholder or random date to continue exploring the game.
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How KUONI implements BRAME's Personality Swipe